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Monday, February 17, 2014

Cover Reveal for my Regencies, self-pubbed, and why a brand is vital!

Using my cherry logo as my imprint logo,
this cover launches the first of my self-pubbed Regencies!
What do you think?
Do you like the feel?
The colors?
The white space?
Yes, my own cherry logo as my imprint logo?
This cover debuts my new branding look for my Regencies, a process that took me a long while, spending (gulp!) HOURS in stock sites.

As a former PR and Advertising exec and owner of my own business for more than 20 years, deciding on a new branding look was one of my first priorities for reissuing Regencies whose rights had been returned to me recently. Yes, I will self-pub these.

Why?

I wanted to experience the opportunity to create one look, one brand, one market outreach that would (hopefully) place me in the minds (and hearts) of Regency romance readers.

When you write for a house, they decide the covers. With a series, the artists in house do try often to give you an individual look, but not always.
Defining yourself across different publishing platforms creates the challenge of giving readers a look to search for and immediately identify as this author's or that.

Too often too, I find that certain graphic designers who are popular are giving their clients within a sub-genre the same kind of look.  For Regency, we often have the manor house in the background or the landscape indicating an estate.  The clinch seems to feature far too many women looking longingly up at a faceless/headless man.

Here, I wanted a look more sweeping, brighter and in keeping with the fact that my Regencies are very sexy and have been, by nature of the houses that published them, considered erotic. Indeed, I hold forth that mine are very similar to many historical romance novels.  While that is for the reader to decide, I nonetheless wanted to position my novels as close to those. And this is the result.

What do you think?  Would you pick up LADY V. and what would you expect the story to be from looking at the cover?

4 comments:

  1. Cerise, the cover and branding is beautiful!

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  2. Congrats on self-pubbing! I wish you the best!!

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  3. THANK YOU! All of you are such hard workers, too so this is high praise from you.

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