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Monday, August 31, 2009

Briefonomics

I swear I saw this discussed on a TV news channel and thought I just had to write a blog about it!

According to the commentator, a good sign for the economy is when more men's underwear is sold. A spike in boxer and briefs sales coincides with a jump in the Dow Jones number and a good indicator that the economy will improve.

So...my creative mind wondered about men's undies. Does that mean men keep using the same ones for years and don't see the need to buy new ones unless they feel the economy is gonna get better? Is it a male thing about not making unnecessary purchases until money issues seem solvent? Maybe only then would they splurge on new undies.

Totally unlike women.

Sorry, fellas...we women need new underwear on a constant basis. What woman doesn't always want to look her best and feel "hot" under her clothes...no matter what economic crisis is looming in front of us? We want to look and feel sexy for the love of our life, and sexy bras and panties are our solution.

Women will buy fancy, sexy underwear in all economic times...good and bad. It's a mindset thing for us. Plus, we keep the companies that produce these items in business, thus keeping our own sector of the stock market (hopefully) in the black.

Hmm. Maybe now I'll have to start looking for a company that makes men's briefs and boxers and buy some stock. Of course, I'll have to check the numbers and see if sales are on a rise and raising the company's status. Any suggestions? Fruit of the Loom? Hanes?

After writing this, I think it's time to buy my husband more boxers. Maybe I can be helpful and be part of the movement to spur the stock market upward. Ladies everywhere...go buy your men undies and help the US economy!

Read April Ash and Marianne Stephens books to see what kind of undies my heroes wear! Visit www.aprilash.net and www.mariannestephens.net for information on my books.
Newest release, "Sexy Games" by April Ash, available now at:
http://www.ellorascave.com/productpage.asp?ISBN=9781419922978

7 comments:

  1. Instead of financial advice maybe we should be looking at the BVD report? I would rather look at the gorgeous men on the Calvin Klein underwear packages-than a stock ticker any day. I would love to see the male underwear market get a rise and fill out our economy during these very hard times... lol
    XXOO Kat

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  2. Do you think 'the powers that be' are aware of this very important economic indicator??

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  3. Definitely! I routinely buy new undies. Um...but since my body doesn't look "hot" in anything, I just buy the undies to be buying undies. LOL!

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  4. I cannot live without my Victoria's Secret boyshorts and line-free panties - besides - you can find them on the 5 for $25 table! I make sure my husband has new boxer briefs because:
    a. he looks hot in them and b. if I didn't buy them, he's perfectly happy to wear the old ones until they fall to rags. It's a guy thing, they just don't like to take the time to shop.

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  5. Kat - Love your response and I forgot Calvin Klein - gotta check that company's stock numbers!
    Tessie - Maybe I should send this blog to Obama...or suggest we all send him a pair of boxers to help the economy!
    Fran - we're all "hot" in our undies because ours is sexier than male briefs or boxers!
    Julia - Yep...it's a guy thing. Never throw any undies away because they're still "useful" and most men hate to shop.
    Thanks, ladies, for your comments!

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  6. LOL. I'm always talking my guy out of his underwear! Now you're telling me I should buy him more of the darn things to help the economy??? Damn. LOL. Well, I do like those new boxer breif ones that look like sexy bike shorts... so maybe a trip to the store to buy him some to model for me could work. LOL. Great post!

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  7. Thanks, Laurann. Just keeping buying them and the economy will make an upswing!

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